DIFFA (Design Industries Foundation Fighting AIDS) is seeking merchandise donations for the upcoming DIFFA Gift for Life Holiday Pop Up Shop on December 2-6 from 9AM-5PM in the Stockman- Siegel Showroom (126 West 25th Street, NY). All donated products will be on display to hundreds of holiday shoppers and offered at retail value—with all sales benefiting DIFFA.
The event is organized by the Retail Design Institute of NYC, which selected DIFFA and partner Gift for Life as beneficiaries of its annual “Iron Design” Student Competition. Six teams of students from top NY design schools will create pop-up shops and the winning design will be built and showcased in Chelsea this December to support DIFFA and Gift for Life. The winning team will be announced on October 14 after the Iron Design Contest. Because the shop will be open for just a few days, DIFFA is requesting limited quantities of between six and twenty-four items.