The complex is centered on mobility, art, urbanism, design, efficiency, and community creation. Focused on improving the quality of life of the habitants of Mexico City, the development will house The Eye of Mexico, Latin America’s first Artificial Intelligence work of art, curated and produced by MASSIVart, and created by internationally acclaimed creative studio Ouchhh.
Neuchâtel Cuadrante Polanco: An unprecedented mixed-use complex
Strategically located in the heart of the capital, in one of the most important cultural corridors in Mexico City, Neuchâtel Cuadrante Polanco is an unprecedented mixed-use complex that has been designed to redefine the concept of community, which generates a positive impact on the city’s inhabitants.
Owned by Ivanhoé Cambridge, and developed by MIRA, Neuchâtel Cuadrante Polanco is an urban community composed of blocks, streets, avenues, a plaza, public areas, recreational zones, and crosswalks, all intertwining to offer an ecosystem where daily life transpires. Born in response to Mexico City’s new urban reality, the project seeks to restore a sense of belonging to inhabitants through an integrated, connected, and walkable urbanism. Its development is undoubtedly a milestone in terms of transforming the residential dynamics of the area.
“The distinctive characteristics of our urban spaces contribute to the evolution of cities, guarantee them a future, and offer quality time to those who live in them so that their daily lives are extraordinary,” said Roberto Pulido, CEO of MIRA.
The Eye of Mexico: The first Artificial Intelligence (AI) public art piece in Latin America
The heart of Cuadrante Neuchâtel will be an unprecedented work of art titled The Eye of Mexico, to be unveiled in May 2022. For this aspect of the project, MIRA has partnered with MASSIVart, a global creative placemaking, public art consulting, and production firm that creates cultural impact by making art more accessible, and which seeks to create experiences that result in stronger, more authentic connections between their clients and audiences.
“Neuchâtel Cuadrante Polanco is an extraordinary opportunity to provide a sustainable place to live, work, play, shop, eat, and more. The project is attractive to people who seek a healthier work-life balance, and who want to stay connected with their community. We are delighted to collaborate with MIRA on this great project whose heart – “The Eye of Mexico” – highlights its modernity,” said Jorge Margain, Managing Director of Ivanhoé Cambridge Mexico.
The Eye of Mexico will be the first public artificial intelligence art display in Latin America, and will be located in the central plaza of the quadrant. This installation will express, through audiovisuals, a performance with data referring to the way in which the inhabitants of Mexico City move, conveying to spectators the relationships that exist between art, science, and technology and urbanism and mobility.
“The Eye of Mexico represents the dynamism of the complex and alludes to a portal that directs us towards the future of mobility. We are proud to play a role in bringing this incredible project to life,” said Philippe Demers, Founding Partner and Creative Director of MASSIVart.
Neuchâtel Cuadrante Polanco will undoubtedly become not only the icon of Nuevo Polanco, but also a symbol of mobility, functionality, culture, leisure, and urbanism at a national and international level. A clear vision for the life of the future.
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Clients: Ivanhoé Cambridge, MIRA, Hines
Collaborators: HKS, HOK, Beck Group
Art consulting and production: MASSIVart
Artist: Ouchhh, Ferdi Alici
Fabricators: NERD light media, Metales GLEZ
Screens provider: Specta