The famous editorial Graphis has published its selection of the best graphic design posters in the world, and amongst them are several Valencian designers, with the World Design Capital Valencia 2022 receiving a GOLD and an honourable mention.
A total of 8 posters came from the Valencia region and have made it into this exclusive selection which will be published in the editorial’s highly esteemed annual in a few months.
The Valencian poster that Valencia submitted to the World Design Organisation to become the World Design Capital 2022 has just been awarded Gold at the Graphis “G” Trophy Awards, one of the most prestigious and longest running international publishing houses in a selection that takes place every year. There is a total of eight works by Valencian designers in its selection entitled “Poster Annual 2021”, amongst which is the stand-out poster designed by Ibán Ramón. This work is a typographical play on the Capital’s brand, defining a modular system that uses the name’s initials and allowing for several adaptations.
Along with this Gold, the second adaptation of the poster, in grey instead of yellow, also received a Merit award and was chosen for this book, which is one of the most highly-regarded and sought after publications within the international graphic design sector. And he wasn’t the only Valencian to stand out. A total of 8 posters from the Valencia region (from a total of 21 from across Spain) made up this select list which will be published in a few months in the publishing house´s annual, which is held in high esteem by all design professionals, teachers and those in the sector itself.
On the list of winning posters from around the world are also winning works by Valencian studios such as the Yinsen studio, which was awarded another one of the Golds and a Silver, and the Creatias studio which received a Merit award. Ibán Ramón, besides taking home Gold for the World Design Capital Valencia 2022 poster, received four Merit awards for other posters, such as the Filmoteca d’Estiu and the Nazaret patron saint celebrations.
“Graphis is an international benchmark for design and visual imagery excellence. When I would travel to London when I was younger, I would buy the Graphis annuals because they were harder to get hold of here. These annuals were a representation of global graphic design excellence. Each year, a select group of designers choose their favourites and to be honest, it’s a real honour to be selected for the annual, not with one poster but with five, amongst which are the two designed for World Design Capital Valencia 2022”, explains the designer.
Graphis magazine was first published in 1944 in Zurich (Switzerland). In 1952 it unveiled its first Graphis Annual and, in that same year, it was invited to Alliance Graphique International.In the 1980s, Graphis’ headquarters were moved from Zurich to New York. The Annuals were redefined and the usual design and poster elements were joined by advertising, photography, logos and typography, amongst others.
Every year an international, panel made up of prestigious designers, chooses the recipients of the trophies and diplomas and their work is published in the Graphis annual for each specialty.
For Xavi Calvo, the director of World Design Capital Valencia 2022, “this international accolade adds to our convictions that the Valencia region is rich in talent in all areas of design, competing with designers from all over the world and carving out a space for itself in the most important and distinguished publications in the sector on a global scale. Congratulations to all the award winners and, in particular, to Ibán Ramón, for creating an image for us that is already an international benchmark.”, he explained.
For Maria Pradera and Lorena Sayavera, designers and directors at Yinsen, “it makes us particularly excited that the Gold went to a poster from Valencia’s Rialto Theatre, which was carefully designed and which was also chosen as one of the images for the front cover of the book. We also took Silver for one of the latest campaigns we launched for the European Design Awards 2020”, they stated.